Live Lecture | Group Exercises | Case Study
Evaluating Your Environment | How Digital is Impacting the 5 Forces
Understanding Your Digital Threat
Evaluate Your Business Model
Do You Need a New Model? Assessing New Opportunities
Do You Need a New Model? Assessing New Needs
Developing Disruptive Ideas | Sparking Transformation in Your Business
Creating a "Digital First" Culture
Pick What You Will Pursue
90-Day Plan
Exercise 1 | Balmer's ACID Test
Exercise 2 | Assessing Your Innovation Weakness
Exercise 3 | Digital Innovation Team
Exercise 4 | Mapping Your Market
Case Study | Innovation at the Leading Hotels of the World
Case Study | Video Overview
Introduction
Lecture Links
eBook | Harvard Business Review on Rebuilding Your Business Model
Article | Knowing When to Reinvent
What is a Business Model?
At The Rucker Group, we believe in executive education that is practical, effective, and ultimately improves business performance. We’ve worked hard to design and deliver programs that have university-level content, professional case studies, appearances by industry leaders, and opportunities for professional advice. We’ve collaborated with a team of C-level executives to provide an experience that is original, information that is inspired, and executive programs that work.
University-level lectures that explain management theory and practical application
Case studies from the world's top business schools, with explanations on how to apply frameworks
Programs have real-world education combined with academic research
“Pamela is a super engaging presenter who comes across as extremely knowledgable & passionate. ”
Program participant
“She makes the complicated simple to follow and keeps the energy in the room high. ”
Program participant
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